Current Macroeconomic Situation in the USA Essay

Current Macroeconomic Situation in the USA - Essay Example The cash has not changed much in contrast with the Yen (OECD Publishing, 2012). The financial emergency of 2008 incredibly influenced the possibilities of the US economy and still hangs over the current monetary circumstance. Subsequently, the current macroeconomic circumstance suitably echoes the 2008 financial emergency in a profoundly critical way. First is the part of moderate development where the American economy has been dormant since the time the economy fallen in 2008. Slow monetary development is right now winning in the United States, and financial advancement is happening at a dallying pace. It is assessed that the economy will develop at the pace of 2% through 2014. This means the economy will set aside more effort to recoup completely. Different quandaries influencing the economy of the United States incorporate joblessness, swelling, and downturn. Joblessness is at an extremely elevated level and is principally brought about by moderate development of the economy. As t he economy sets aside more effort to develop there are not many open doors for work, making it hard to end the current issue of joblessness. Expansion is likewise a significant issue influencing the US economy, which includes the unremitting ascent of costs of wares. Expansion has incompletely been contributed by the current spate of financial improvement programs, which have siphoned a great deal of assets into the economy with the point of invigorating development and making openings for work. Is the U.S. economy as of now worried about joblessness, swelling, and downturn? The US economy is by and by worried about joblessness, expansion, and downturn. These have been the chief elements influencing the economy since the time the 2008 monetary emergency (Leboeuf, 2012). The organization has infused trillions of cash into the economy to stop the downturn. There has been banter over the adequacy of this methodology regarding whether it will make expansion. At this situation in time, A merica is encountering period of seriousness a time of downturn most exceedingly terrible from the hour of the gigantic despondency. basically, downturn is nastiest than expansion during this purpose of economy. Swelling and insatiability is a great thing for the economy to create employments to advance the economy when the economy is in a droop. Mr. Friedman counsel has stood the trial of time with various Presidents asking about recommendations from him. America requires some kind of expansion to give the economy the push it need at this occurrence, certain the loan fees are wretched, yet Americans don't have the necessary affirmation to either invest or spend to give the economy the further it needs. America requires confirmation right now to convolute the economy. Americans also need jobs possibly the unavoidable political decision will change the picture we have at this event, various individuals are trusting. The US economy is essentially worried about joblessness, which is a genuine cerebral pain in the United States today. Slow monetary development is the main purpose behind high joblessness cases. The US financial improvement has been drowsy right from 2008 when the economy slipped. Employment creation has been amazingly low in the United States making a huge populace of people without occupations. Aside from worry over joblessness, the US economy is similarly worried about downturn and swelling which also have applied a great deal of weight on the economy of

Roles and Ways of Knowing Essay Example for Free

Jobs and Ways of Knowing Essay

Blog Archive MBA News When It Comes to Start-Ups, B-School Pays Off

Blog Archive MBA News When It Comes to Start-Ups, B-School Pays Off Think you have the next great start-up idea? If so, you might want to consider going to business school first. Our very own Adam Grossman, profiled in yesterdays BusinessWeek, is proof that earning your MBA can really pay off. Adam started planting the seeds for Block Six Analytics while he was attending NYUs Stern School of Business in 2009. While interning with the National Hockey Leagues Washington Capitals, he developed a plan that highlighted the demographics and channels that a corporate partner of the team could reach with a sponsorship and the potential return on investment. He was given the challenge to develop the framework for a Web site that would highlight these sponsorship opportunities, and accepted that challenge by enrolling in classes at Stern that discussed discount cash flow models and how to use them to understand how much a company is worthclasses that were instrumental in helping him develop a corporate asset valuation model that appraises sponsorship assets wi thin a sports organization. Not only did Adams courses at Stern help him develop the very framework of his new company, but Stern Executive-in-Residence John Biggs was an initial investor, and Glenn Okun, a Stern professor of management and entrepreneurship, has helped Grossman hone his pitch to potential clients. For now, we find ourselves fortunate to have Adam on our full-time team as he simultaneously pursues his entrepreneurial dreams. Share ThisTweet News

Rhetorical Diction In The Scarlet Letter - 1229 Words

Nathaniel Hawthorne’s novel, The Scarlet Letter, is a compassionate yet riveting piece of English literature that supports the movement for equality of suppressed women during a most tumultuous time during the 1800’s. Hawthorne’s use of emotional diction and imagery throughout his novel employs a deplorable tone upon the story. It serves as a stark representation of an imaginative yet realistic example of the indifference of men and women during these changing times. Deeply held Puritanical beliefs led countless of people to believe that individuals, especially women, who committed sins of any type would never reach heaven upon their passing. Men, on the other hand, were judged less severely if accused of a crime. Hester Prynne, the†¦show more content†¦Ã¢â‚¬ËœThe young woman was tall, with a figure of perfect elegance.† and â€Å"She had dark and abundant hair, so glossy that it through off the sunshine†¦Ã¢â‚¬  (4). While managing to face h er realities, Hester accepts her â€Å"sin† and fate with dignity. In chapter thirteen of The Scarlet Letter the audience encounters a shift of attitude by the town’s people toward Hester as they are described more tolerable and compassionate towards her. Prynne’s good deeds extend toward her fellow villagers were acknowledged with appreciation and admiration. From feeding the poor to nursing the sick back to health, Prynne’s kindness for her community was revealed and did not go unnoticed. Due to the rigidity of the Puritan faith and despite her good works, Prynne still could not be absolved nor forgiven for her actions. For example, paragraph two of chapter thirteen reads, â€Å"In this matter of Hester Prynne there was neither irritation nor irksomeness† (Hawthorne 65). This sentence adequately describes how accepting Prynne appeared of her consequences and how compliant she was in comparison to other criminals in the village. Prynne saw her future with â€Å"nothing now to lose† (65). She accepted her fate an d the shame coming from her neighbors and fellow townspeople. In addition, Hawthorne’s narrator states, â€Å"Hester’s nature showed itself warm and rich- a well spring of human tenderness, unfailing to every real demand, and inexhaustible by the largest† (66). These poignant words helped toShow MoreRelatedEssay The Truth Behind Lies 1182 Words   |  5 Pagesmisunderstanding. The novel, The Scarlet Letter by Nathaniel Hawthorne, emphasizes how sin and lies lead to humiliation and punishment. Hester Prynne was a young Puritan woman who committed adultery and was forced to wear a scarlet letter â€Å"A† next to her bosom. In spite of her sin Hester was blessed with a beautiful baby girl named Pearl. Reverend Arthur Dimmesdale punished Hester for her error even though he too committed the same crime. Through the Scarlet Letter, Hawthorne portrays hypocrisy asRead MoreNathaniel Hawthorne s The Scarlet Letter864 Words   |  4 PagesIn Nathaniel Hawthorneà ¢â‚¬â„¢s The Scarlet Letter, he thoroughly exposes the social depths of the Puritan society. As a Romanticist, his values and ideals go in line with nature and individualism, which is lucidly seen by the way he writes of the so called pious who contradict this and rather emphasize conformity. To further depict the hypocrisy within the Puritan community, the use of rhetorical devices is evident as Hawthorne utilized the character of Pearl to epitomize the beauty of yielding societalRead MoreRhetorical Analysis Of Nathaniel Hawthorne s The Scarlet Letter 1877 Words   |  8 PagesRhetorical Analysis During the 17th century, a Puritan commonwealth presided over Boston and was known for its strict adherence to religious, moral and social codes. In The Scarlet Letter, Nathaniel Hawthorne utilizes rhetorical strategies in order to denounce the Puritan system of beliefs and bring to light the hypocrisy of the Puritan community as he tells the agonizing story of a young woman who was condemned by society. In passage 1, the Hawthorne employs an allusion when he explains that HesterRead MoreEssay on What a Black Man Wants Rhetorical Analysis1003 Words   |  5 Pages Rhetorical Analysis of What a Black Man Wants Fredrick Douglas wrote and presented his What the Black Man Wants speech during the post civil war time period to demonstrate his straightforward views on the fact that even though the black race had just acquired freedom, they remained without equality and civil rights which gave their current freedom no meaning. Throughout his entire speech, Douglas rules over his audience with his parallel and emotional diction choice along with his assertive toneRead MoreAsyndeton : Literary Devices In Julius Caesar1815 Words   |  8 PagesAditi Patel Mrs. Edwards AP English/ 1st period 11-21-17 Rhetorical Terms: Group 2 Asyndeton: the omission of a conjunction such as â€Å"and† or â€Å"as† from a series of related clauses. â€Å"Asyndeton Examples and Definition.† Literary Devices, 30 Oct. 2015, www.literarydevices.com/asyndeton/. Example: ANTONY: O mighty Caesar! Dost thou lie so low? Are all thy conquests, glories, triumphs, spoils, Shrunk to this little measure? Fare thee well. —I knowRead MoreThe Scarlet Letter, By Nathanial Hawthorne2079 Words   |  9 Pagesin today’s society, it was severely looked down upon in the 1800s. In The Scarlet Letter, Nathanial Hawthorne communicates the story of Hester Prynne, an adulteress. Hester Prynne lived in a Puritan Society in which women were held to high, difficult, and unjust standards by men. Evidently, she undergoes unusual punishments for her infidelities against her estranged husband. She forcibly wears an embroidered, scarlet letter A on her breast for the remainder of her life. Though physically benign, itsRead MoreAmerican Literature11652 Words   |  47 Pagesa poem. What sounds and words get repeated? What are repeated but with slight changes? Is there rhyme? The following are kinds of musical devices. Keep in mind that the vowels are a,e,i,o,u and sometimes y, and the consonants are all of the other letters in the alphabet. Alliteration--the repetition of beginning consonant sounds For example, Peter Piper picked a peck of pickled peppers. Assonance--the repetition of vowel sounds found anywhere in a word For example, mad as a hatter, blackjackRead MoreFigurative Language and the Canterbury Tales13472 Words   |  54 Pagesseparately. -Ben Franklin †¢ Your word is sound, nothing but sound. -Ben Franklin 63. quatrain: a four line stanza 64. refrain: a repeated word, phrase, line, or group of lines, normally at some fixed position in a poem written in stanzaic form. 65. rhetorical question: when a question is asked that requires no one to answer it Eg. A good student body is perhaps the most important factor in a great school. How can you possibly make good wine from poor grapes? 66. rhyme: repetition of the accented vowelRead MoreMetz Film Language a Semiotics of the Cinema PDF100902 Words   |  316 Pagesopposed to histoire— story (impersonal narratives of all varieties). Thus, the term would designate only a present, living, and personalized exchange of statements, indicated by the oral or written presence of an I and a you (conversations, letters, dialogue in novels, etc.). To simplify matters, one might observe that (I) to Benveniste, story and discourse in the narrow sense are both aspects of discourse in the large sense; (2) Benveniste s story corresponds approximately to what I call

Gender Roles Of Female Characters - 1479 Words

Throughout the eras, literature has mirrored the social changes taking place in English society specifically in regards to gender roles of female characters. The Elizabethan era, which lasted from 1558 to 1603, is often referred to as the golden age by historians where many transitions in English society regarding marriage and gender took place (Ivic 110). It was a time in which wives were viewed as the property of their husbands (Ivic 110). However, every woman was expected to marry and be dependent on her husband or male relatives throughout her life (Ivic 98). Conversely, the Victorian era, which lasted from 1837 to 1901 was an era with similar social customs regarding marriage and family relations; however, there were slight ideological shifts in society which allowed for more independent women (Ledbetter 25). The Victorian society placed a greater emphasis on proper attire and etiquette of a woman. The ideal marriage still remained one in which the woman stayed at home, took car e of the household and made preparations until her husband came home from work. The difference between the two eras lied in the fact that the Victorian era was an era in which it was more acceptable to value a woman’s opinion (Ledbetter 30). Both the Elizabethan and Victorian era held similar beliefs about marriage and family customs, however slight differences regarding social etiquette and increased autonomy for women played an important role in the literature written in both eras. Examples ofShow MoreRelatedFemale Characters Overthrowing Gender Roles1101 Words   |  5 Pagesthink of. Kate Chopin, a primarily short story writer, does not fall short of this statement. Through her stories, â€Å"The Storm,† and â€Å"The Story of an Hour,† the women seem to be trapped in confining gender roles. By the conclusion of each story all the women find a way to challenge their everyday roles and overthrow them in some matter. Although these stories are dissimilar from each other, both show the struggle that women have against one or several antagonists in their lives. Chopin shows hardshipsRead MoreGender Roles Of Female Characters In Disneys Frozen807 Words   |  4 PagesFrom the post-2000s to today, gender roles still remain as one of the big topics. Compared to society’s ideologies of women in 1930s, women are shown to be intelligent, active, and most importantly, independent. The portrayal of female characters with such characteristics is apparent in Disney’s contemporary film, Frozen (2013). The film portrays two female protagonists, Princess Anna and Queen Elsa. The theme of the film is family; the film starts out with childish, sisterly relationships, whichRead MoreThe Effects Of Television On Children s Television1306 Words   |  6 Pagesabout the way they need to act according to their gender roles (Signorelli, 2001). The more time viewers spend with television the more likely their conceptions about the world and its people will reflect what they see on television (Signorelli, 2001). Through pursuing an experiment and reading the findings of Signorelli (2001), we can conclude that children’s television shows convey the traditional ideas of gender roles for women but these gender roles are slowly shifting from traditional to non-traditionalRead MoreGender And Gender Roles : The Movie Transporter 2 Of 2005 Directed By Louis Leterrier1747 Words   |  7 Pagessocial roles on gender thereby portraying either gender as having specific set of characteristics in comparison to one another (Fetterley 492). The movie Transporter 2 of 2005 directed by Louis Leterrier and starring Jason Statham as Frank Martin is just an example of how the male and female gender are assigned given roles that bring out their characters as distinct (Leterrier). The movie uses both gender to express normative social stereotyping that portrays males as masculine and females as feminineRead MoreGender Roles Of Men And Wo men1749 Words   |  7 PagesRoles of Males and Females in Different Television Programs Americans watch an alarming amount of television starting from a young age. The average American watches five hours of television a day (Koblin 2016). This enormous amount of media input influences perceptions and is connected to cementing many things in people, such as gender roles. Gender roles are thoughts, actions, and feelings learned by a person fitting their gender due to cultural norms (Santrock 2016). Additionally, stereotypes appealRead MoreMovie Analysis : The Guardians Of The Galaxy 1681 Words   |  7 PagesGender Equality in Film Connor Krug Radford University Abstract Guardians of the Galaxy makes great strides toward gender equality in film. There are many different points made to support this claim within this paper. Gender equality in film is important to the future development of our American society and society as a whole in the world. Gender Equality in Film Gender roles in film used to not be equal in any sense. In recent years, films like Guardians of the Galaxy(2014) have made huge leapsRead MoreGender Roles in Childrens Books1034 Words   |  5 Pages GENDER REPRESENTATION AND STEREOTYPING IN 7 for the years pre-1970 presented male to female ratios of 4.0:1 in titles, 2.6:1 in central roles, and 1.6:1 in pictures (Kortenhaus Demarest, 1993). The Caldecott books for the years post-1970 had more equal ratios of 1.2:1 for titles, 1.2:1 for central roles, and 1.1:1 in pictures. The non-award books showed similar ratios. This is a significant decrease from the male to female ratios in Weitzman’s study of Caldecott books in 1972. This study resultedRead MoreGender Roles Of Video Games : Implications For Gender Socialization And Aggressive Behavior1576 Words   |  7 PagesDietz, Tracy L. (1998). An examination of violence and gender role portrayals in video games: Implications for gender socialization and aggressive behavior. Sex Roles, 38(5/6), 425-442). This study researches the potential effects on children by the use of gender representations and violence within popular video games. Outlined by the study of symbolic interactionism, the research questions the line between the representation of males and females, as well as how prominent violent topics are in gamesRead MoreMedia s Influence On The Socialization Of A Child997 Words   |  4 Pagesconcept of the gender. Gender has been portraying stereotypically for a long period in the history of media. Media plays a very vital role in the socialization of a child or even adult, through different the storyline, characters and dramatization of different genders through different theme and portrayals. Traditionally, media have broadened the representation of male. In the presence of male and female characters in animated cartoons, 67.4% characters were male and only 32.6% were female. It showedRead MoreHow Heteronormative Gender Roles Are Reinforced Through Socialisation Of Popular Media? Essay1460 Words   |  6 Pageschildren aged 2-13. Through its clever humour and amiable characters, it is easy to see why it captivates children, and likewise adults, across the world. SpongeBob Squarepants is not unique in reflecting stereotypical gender roles and cultural meanings in society. The cartoon, created by Hillenburg, conveys subliminal messages of binaries, gender roles and hierarchy. Through the char acters, this essay will observe how heteronormative gender roles are reinforced through socialisation of popular media

International Travel Agency Business Plan - 8749 Words

International Travel Agency Business Plan Executive Summary Adventure Travel International (ATI) will begin operations this year and provide adventure and sport/travel packages to people in the Pacific Northwest, specifically the greater Woodville area. An opportunity for ATI s success exists because the national tourism and travel industry is growing at 4%, and adventure travel at 10% annually. Further, the Woodville adventure travel market is growing at least 12% annually and there are no providers who specialize solely in adventure travel in the greater Woodville area. ATI is poised to take advantage of this growth and lack of competition with an experienced staff, excellent location, and effective management and marketing. The†¦show more content†¦ATI s most important target customers, however, will be married couples, ages 25-35, with children and household incomes over $50,000. The Woodville area, like much of the Pacific Northwest, has a large concentration of outdoor recreation enthusiasts. These health-conscious individuals, couples, and groups interested in popular adventure sports, such as skiing, kayaking, trekking, etc., are ATI s primary customers. ATI s target market is an exploitable niche, and ATI will provide a specialized and thus differentiated service. ATI has established relationships with providers of travel-related products and services. Two major airlines have been selected as our primary ticket providers in part because they do not cap the agent s profit on tickets. This allows us to capture the 10% margin on ticket sales that was for many years the industry standard. Market research has enabled us to identify and establish working relationships with service providers around the world. ATI has been able to identify opportunities to capture margins of up to 25% from certain parties. Sourcing will be continuously evaluated. ATI will take advantage of trade shows, travel industry publications, and other sources of industry-related information to monitor the quality of its offering. ATI has a number of major competitors that the company will seek to acquire market share from. They are: †¢ Rollins Hayes; †¢ Sundance Travel; †¢ GlobalShow MoreRelatedThe Adventure Capital Of New Zealand Essay1289 Words   |  6 Pagesof New Zealand’ is the most famous place and tourist destination of country, Located in the south-west of the South Island, Queenstown is built around a lake named Wakatipu and surrounded by most beautiful mountains of New Zealand. Most of the international and national tourists always visit Queenstown for the beauty of this place and the most popular sports called adventure sports in all over world. Queenstown is the place where 60% of tourist’s do adventure sports. Queenstown’s Economy is totallyRead MoreMarketing Strategy of Jupiters Gold Coast Hotel828 Words   |  3 Pagesmarketing plan to acquire a greater market share of this increased tourism traffic as compared to its competitors (Tourism Queensland, 201 2). Strategic Objective This marketing plan will aim to increase market share by five percent over the next year by targeting first-time visitors to Australia/Queensland in advertisement and promotional materials through a business-to-business campaign, focusing on travel agents and other third-party international booking agents. Targeting these international sellersRead MoreCommunicable Disease : An Infectious Disease900 Words   |  4 Pagesenvironmental and behavioral factors, international travel and migration can all foster the spread of a communicable disease. A significant threat to individuals that are not vaccinated, have preexisting health concerns that make them more susceptible to several health complications is of grave concern. International travel associated with spread of disease is not a new issue. As commerce and economies become increasingly globalized, extensive international travel increases thus increasing the riskRead MoreSouthwest Airlines - Distribution Strategy Essay678 Words   |  3 Pagesdistribution from purchasing at the airlines counter to the addition of call centers and city ticket offices to automated systems used by travel agencies provided by the airline companies. Even with the evolution of the airline industry, Southwest Airlines still chose to not buy into the distribution strategy. Plans were announced in the fall of 2012 by the International Air Transport Association (IATA) to revise airline distribution strategies called the New Distribution Capability (NDC). The NDC wouldRead MoreAdvantages Of E Commerce Essay1155 Words   |  5 PagesAdvantages of E-Commerce E-commerce is changing how companies conduct business, and it is changing the economy (Azadi Rahimzadeh, 2012). E-commerce applications allow companies to process different tasks simultaneously, such as: online sales, orders, deliveries, and payments (Lin et al, 2009). Traditional brick-and-mortar stores are finding it difficult to compete with online marketers. Some advantages of E-Commerce includes: cost reduction, brand recognition, globalization, competitive advantageRead MoreThe Global Tourism Industry Is Growing998 Words   |  4 Pagesare coming to the United States. The U.S. Department of Commerce released its 2014 report on International Visitation to the United States on June 1, 2015. The report shows that there were 75 million international visitors in 2014, which is 5 million more than 2013 (Office of Travel Tourism Industries [OTTI], 2015). The Commerce Department released another report on June 11, 2015, forecasting international visitors will reach a record 77. 6 million this year (OTTI, 2015). For the growing visitorsRead MoreMedical Tourism Promotional Action Plan Essay1206 Words   |  5 PagesPromotional Action Plan Medical Tourism Marvin Wilcox Saint Leo University Our marketing plan for 2013 will focus on several mediums that are aimed at providing detailed information on the company and services provided, reaching new targets and offering incentives to previous clients and maximizing exposure. Five venues were chosen to take full advantage of our budget of $100,000 .The following is a synopsis of each venue: 1. Building a website 2. YouTube videos 3. Social Media Read MoreAn Innovative Technology Company That Leads1153 Words   |  5 Pagesthe travel industry by helping our customers succeed. Sabre ® is a technology solutions provider to the global travel and tourism industry. We offer a broad range of technology solutions including, data-driven business intelligence, mobile, distribution and Software as a Service (SaaS) solutions that are used by travel suppliers (airlines, hotels, car rental outlets, railways, cruise lines and tour operators) and travel buyers (travel agencies, travel management companies and corporate travel departments)Read MoreA Report On The Executive Of The Company As Business Analyst1701 Words   |  7 PagesIntroduction: I have been asked to present a report to the CEO of the company as business Analyst in a multinational company and critical analyse the complexities of different types of organisations, their structures and the interrelationship between their organisational functions. In this report we would investigate and discuss its two competitor organisations see how they differ from this multinational organisation. I have for this report chosen 1. British Airways- 2. Thomas cook 3. Aer LingusRead MoreHistory And Development Of Tourism1572 Words   |  7 Pages based on increased the need to restore the health and environment change , growing sentiment the beauties of nature as a result of development of trade, industry and improvement means of transport (Guy Freuler) 1.2 Explain the structure of the travel and tourism sector giving relevant examples from various sub-sectors of the industry Air and road transport are, by far, the most used by tourists. For example, in 1998, the air transport accounted for 43 % and road transport 42%, while the carriage

Strategic Responses Distribution Dynamics -Myassignmnethelp.Com

Question: Discuss About The Strategic Responses Distribution Dynamics? Answer: Introduction It is hard to miss the Red Bull mini fridge on the counter if you have ever visited a super market or a hyper market. The iconic Red Bull logo and the grey colour of the fridge is something you cannot miss. Red Bull GmbH is an Austrian energy drink company that has been established in 1987. In this article we are going to be discussing about the marketing mix which is fundament to the concept of strategic management. In order to cater to the needs and requirement of the target market the organisation should make sure that the products reaches to the end customer. This is where the place and distribution section of the marketing mix gain importance (Energydrink.redbull.com 2018). Types of marketing Channel The marketing channels are the ways in which a product or service reach the end customer. This is done by a number of means depending on the type of product, the feasibility of the organisation. Scale of operation nature of the business etc. the channels can be divided in four sections which can further be divided as per the requirement of the company. The four basic marketing channels are: direct selling, selling with the help of third parties of intermediaries, dual distribution and reverse channels (Khan 2014). The purpose of each of these channels is to ensure the product or service reaches the right person at the right time. Red Bull has a sustainable business model where the company employs strategic management decision based on a sustainable approach, In order to commit to the purpose of reduction of Co2 emission the company uses train and ship to distribute the products. The shapes of the cans are made in an ergonomic style in order to make it easy for transport packaging (En ergydrink.redbull.com 2018). The company has been involved in using intermediaries to distribute the products. The products are made available various other organisations where Red Bull is sold to the end consumers (Olsson 2013). Challenges faced in managing appropriate channels The process of distribution of the product depends on the profitability of the organisation. Red Bull is available in 171 countries and the company has to keep up and adhere to the business dynamics of each of the countries in order to ensure hassle free availability. For a multinational company this is the biggest challenge in managing the channels of distribution (Khan 2014). Channel conflict and solution When there are third parties involved in distributing the products there are bound to be conflicts and grievances. The types of conflict are: horizontal or vertical conflict, multichannel conflict and inter type culture and the reason can be of various type. One of the most frequent reasons for conflict is miss communication or communication gap in between the company and the third parties involved. In order to resolve a conflict it is important to locate the issue and then analysis it to understand the nature and intensity, the source and the impact of the conflict should also be analysed. Based on the understanding a plan of action is required to be drawn (Olsson 2013). Importance of place and distribution strategies In the traditional concept of 4Ps of marketing mix place or distribution plays a very important role. It is the strategies that will ultimately enable the company to reach out to the target customers. This is important as this will ensure a large amount of sales volume and it has to be strategic because it is no point making a product or service available in a place where there is no demand for it. One of the many objectives of an organisation is to maximise profit and increase the sales and it is very important to marketing the product or service available at the right time and right place in order to do so. For example: Red Bull has distribution in gyms and fitness centres where the demand of the product will be high and there will be an availability of the target market. It can be said that Red Bull has an intensive distribution strategy so that they can make the product available at maximum spots (Khan 2014). Conclusion The Red Bull mini fridge at the local grocery shop or the supermarket has surely allured you to buy a can one or more times. The company has an indirect method of distribution and the company focuses on being sustainable and environment friendly. Reference list: Energydrink.redbull.com 2018.Home Page. [online] energydrink.redbull.com. Accounting: https://energydrink.redbull.com/ [Accessed 17 Jan. 2018]. Khan, M.T., 2014. The concept of'marketing mix'and its elements (a conceptual review paper).International journal of information, business and management,6(2), p.95. Olsson, R., Gadde, L.E. and Hulthn, K., 2013. The changing role of middlemenStrategic responses to distribution dynamics.Industrial Mark